Persuasive Writing – Emotional vs Intellectual Words


Persuasive writers use words to convince the reader to listen or to act. The best way to do this is by using the rules of Ethos Logos Pathos.  Be credible, be logical, and appeal to your reader’s emotions.

 by Amanda Patterson

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This article has 19 comments

  1. Roland Marke

    I’m a creative writer interested in Writers Write

  2. casey

    I’m interested in feedback on a few short stories I have written and would love to share and get feedback

  3. Erykah Meadows

    I’ve been writing poetry for a very long time and I would like information on my vocabulary and also info on writing books.

  4. yusra

    You treat words as living things

  5. yusra

    You treat words as living things

  6. christine

    hi nature
    love you

  7. Mary Wade

    To me, words are more precious than diamonds.

  8. Zodwa Zulu

    Very good and useful information makes y teaching very easy. Thank you

  9. Heather Malone

    thank you i love this!

  10. Gita

    Very enlightening 👍

  11. Clarita Lidin

    I’m interested in ideas for writing with advance level high school students

  12. Yossra

    Very nice

  13. Khayal azam

    Thank you Vi love this!

  14. Writology

    In other words, usage of formal language makes writing sound quite unnatural and fake concerning emotions. Writing any sort of story using everyday language makes it even easier for readers to percept.

    • Klary Coffey

      That’s very true, though it does matter what you want the reader to think. If it’s a funny situation, you’d use the words on the Emotional side. If you were aiming at a higher age group and wanted descriptive words so the reader could get a clear image of what you were describing, then you would benefit more from the Intellectual side. I also think it would matter how mature the narrator was. If you were writing in first person and, let’s say, the narrator was twelve years old, a sentence might sound like this: “He put all the stuff we used for our sandwiches into his bag and we walked off.” Versus something like this: “The boy placed all their sandwich ingredients into his container and they stood, then strode to their next destination.” The second one would probably be said by a much more formal narrator, who was not speaking in first person. Of course, (like you said) it is always easier to understand more basic, slightly informal language versus the list’s intellectual words.

  15. Brenetta ross

    I love it

  16. Erna Vandenabeele

    erna_vandenabeele@yahoo.com
    Niet te verwoorden, maar ALLEEN EERST EVEN LEREN GENIETEN!

  17. Syed alwi

    Very educational and useful.Many Thanks.

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