May 2017 – Course Timetable

Course Description May June Writers Write How to write a book 6,13,20,27 Writers Write How to write a book 8-11 19-22 The Plain Language Programme How to write for business 13-14 Blogging and Social Media Course How to write for the web 16-17 10-11  …

3 Secrets To Simplicity In Your Writing Process

We often speak about the power of writing simply. We understand how that translates on the page, in the written work. What we don’t often speak about is how simplicity in the process of writing is just as important. For me, I know I waste…

Even Short Stories Need Goals

In the previous post we discussed the beginning of your short story. This is the scene or section that orientates your reader. It should be intriguing enough that it lures them in to the story, but then what? We need to figure out what happens…

How To Write Copy That Converts Using The CREATIVE Rule

Writing ad copy is difficult. According to this infographic from Bannersnack, there are a few things to consider before you start. They use the CREATIVE rule to to emphasise the importance of creativity in advertising. If you enjoyed this post read: 5 Effective Business Storytelling Techniques…

How Long Does It Take To Read Popular Books?

There are few things more enjoyable than sitting down with an incredible book. The real word fades away as you immerse yourself in a new adventure. Unfortunately, our literary escapes can only last so long-- reality and obligations inevitably get in the way. So what's…