Why Plain Language Is Popular

Why Plain Language Is Popular


  1. Plain language works.
  2. People prefer to understand what they’re reading.
  3. Communicating in language that is understandable shows respect to your reader.

There is a misconception that plain language is the process of “dumbing down” language. This is not the case. The message is not less effective because of plain language. In fact, plain language allows better understanding. Plain language is communicating with the reader in mind. It gets the message across quickly and effectively.

The effectiveness of your communication will increase if you:-

1. put yourself in the shoes of your reader; and

2. assume the reader doesn’t know anything of the subject matter.

Article Source

By Michele van Eck. Michele has a BComm in business management and law, as well as an LLB and an LLM. With specialised qualifications in corporate and contractual law, Michele writes for De Rebus and has co-authored articles for TSAR.

If you want to improve your business writing skills, join us for The Plain Language Programme.
If you enjoyed this post, read:
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  9. Plain Language – Know Your Audience
  10. Why Plain Language Is Popular
  11. How The Law Defines Plain Language
  12. Plain Language Defined
  13. Plain Language Made Easy

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