Infographic

How To Tell A Great Business Story

If you need to tell a story about a personality in business, or about how a product changed a person's life, try the formula on this infographic. It will give you a starting point and a destination. This will work for talking about people in…

The Oxford Comma

According to the Oxford Dictionary, "The 'Oxford comma' is an optional comma before the word 'and' at the end of a list: We sell books, videos, and magazines. It's known as the Oxford comma because it was traditionally used by printers, readers, and editors at…

An Illustrated Look At Creating Dynamic Characters

"There's something wrong with your main characters, and you can't quite put your finger on it. When we struggle with creating a compelling, believable story for our protagonists, it most often boils down to one thing: we haven't fully grasped who they are, and what…

How To Write A Cover Letter – Step By Step

Source: Grammar Check If you enjoyed this infographic, you may like these: 15 Common Writing Mistakes That English Language Learners Make 21 Important Grammar Rules To Remember 5 Weak Words To Avoid & What To Use Instead

10 Dialogue Errors Writers Should Avoid

Some writers love writing dialogue and others find it intimidating. Given that modern novels are full of dialogue, it is something we need to take seriously. Readers love dialogue and they often skip chunks of description to get to these exchanges between characters. A year…

How To Write Copy That Converts Using The CREATIVE Rule

Writing ad copy is difficult. According to this infographic from Bannersnack, there are a few things to consider before you start. They use the CREATIVE rule to to emphasise the importance of creativity in advertising. If you enjoyed this post read: 5 Effective Business Storytelling Techniques…

How Long Does It Take To Read Popular Books?

There are few things more enjoyable than sitting down with an incredible book. The real word fades away as you immerse yourself in a new adventure. Unfortunately, our literary escapes can only last so long-- reality and obligations inevitably get in the way. So what's…

5 Effective Business Storytelling Techniques You Need To Use

Do you want to create a brand story? Are you looking for new ideas on how to share your brand story? If you want to learn how to tell a story, join our Writers Write course. If you want to improve your business writing, join us for The Plain Language Programme. Infographic…
3,000 views