Month: July 2011

The Writers Write Interview – Michael Robotham

Birthday? 9 November 1960 The Event? Dialogue for Dinner The Book? The Wreckage The Venue? Gingko, Parkview The Date? 28 July 2011 The Interviewer? Amanda Patterson Michael Robotham began his writing life as a journalist. He became a ghost writer, writing 12 bestsellers for famous people who would rather not…

1500 Times A Day – How To Stay Afloat In The Information Deluge

The average person receives 1500 messages (via email, television, cell phone, billboard, social media, Internet, and other channels) a day. To be an effective communicator, you need to break through this overload. How are consumers communicating? Desktop usage is decreasing. Mobile media is increasing. Social…

Ending Business Letters

Faithfully or Sincerely If you don’t know the name of the recipient, use Yours faithfully. Use it when you write to a client for the first time. Use it when you write a letter starting with Dear Sir. If you do know the name of…

Because Here We Are Now. Entertain Us.

Kurt Cobain understood this way back in the nineties when his brain, at least, was still intact. Well, as intact as the brain of a heroin junkie can be. Apologies to any junkie I might offend. We scoff and say it’s junk, ignoring the fact…

Listen to Writers Write on Words Alive

Suzanne Jefferies, of Writers Write talks with AE Ballakisten on Words Alive, Midrand Community Radio, FM93.8. Is it important to have your own voice? Download 2011-07-22_143137_Mic.mp3 ~~~ Writers Write offers the best writing courses in South Africa. Writers Write - Write to communicate

Writers Write Speaks to Words Alive Part 2

Suzanne Jefferies of Writers Write speaks to AE Ballakisten on Midrand Community Radio, 93.8FM. What are the available resources for writers? Download 2011-07-22_140734_Mic.mp3 ~~~ Writers Write offers the best writing courses in South Africa. Writers Write - Write to communicate

Romance Writing – Sex Sells

Once upon a time there was a boy who loved a girl…  Sex sells. Musicians know this. Movie producers and directors know this. The lawyers who draft the payment terms for the actors and actresses know this. And yes people, publishers know this too and,…

11 Common Mistakes Writers Make With Prepositions

Definition of prepositions:   Prepositions connect nouns and pronouns with other words in a sentence. They usually give information about time, places and direction. Common prepositions:  as, at, but, by, for, from, in, into, like, near, next, of, off, on, onto, out, over, than, to, up,…

42 Million Sim Card Users Can’t Be Ignored

Simplicity in mobile marketing is the answer. Most marketing ‘thought leaders’ stumble through their advice. They use long words, and boring sentences packed with jargon. Ironically their pitch is that you should never do this. It’s time for marketing ‘gurus’ to take their own advice.…
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